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It’s Time to Revamp Your Instagram Strategies

If you haven’t noticed yet, ever since Facebook acquired Instagram – the way posts appear on your newsfeed, the content, and the people displayed have changed. The age-old methodology of showing content chronologically has changed forever. With a user base of over 400 million people, it isn’t surprising that the platform has become more strategized…

Vertical Video Ads by Virool and Rubicon Project

Virool, which is a popular video distribution platform frequented by advertisers and marketers, and Rubicon Project, which is an open advertising marketplace with one billion consumers, recently unveiled a new vertical video unit for advertisers and publishers. Since majority of the digital consumers are on mobile and more and more videos are being made for…